Skip to content
Business productivity ⇄ CRM

Braze to Twenty CRM integration — real-time, two-way sync

Keep Braze and Twenty CRM in sync without custom scripts. Cut weeks of integration work, eliminate silent data drift, and give your team a single, reliable source of truth.

  • SOC 2 and 6 other compliance frameworks
  • POC with real engineers in minutes

Adopted by fast-scaling companies moving mission-critical data in real time

Case study
Migrated from Mulesoft
Case study
Migrated from Celigo
Migrated from Heroku Connect
Migrated from Matillion
Case study
Migrated from Fivetran
Case study
Migrated from Celigo
Why teams connect Braze and Twenty CRM

Sync what happens in Braze with the customer records in Twenty CRM, in real time and in both directions.

The CRM is supposed to be the record of every customer relationship, but customer-relevant information also accumulates in the other tools a team runs. Whatever Braze holds or produces that touches a customer, whether conversations, payments, replies, enriched data, or notes, the CRM only benefits if it arrives without someone copying it over.

Stacksync connects Purchases, Segments, Campaigns, Canvases in Braze to Notes, Custom Objects, Attachments, Workspace Members in Twenty CRM with bi-directional, real-time sync. Activity and record changes in Braze update the matching contact or account in Twenty CRM, and CRM data flows the other way wherever Braze can store and use it.

Common use cases

  • Sync audience membership computed in the warehouse into Braze segments for targeting.
  • Sync CRM and billing attributes onto Braze user profiles so lifecycle campaigns target accurate plan and status data.
  • Sync Opportunities into a finance system to keep revenue forecasts current.
  • Mirror support tickets or tasks between Twenty and an operations tool.

Where Braze processes payments

Charges, refunds, and subscription changes appear on the account in Twenty CRM, so revenue context lives with the relationship.

Where Braze can store CRM context: fields kept current

Owner, lifecycle stage, or account details from Twenty CRM sync into Braze, so people working there have the context without switching tools.

Where Braze runs outreach

Prospects, sends, and replies sync into Twenty CRM, keeping lead status current without manual imports.

What you can sync between Braze and Twenty CRM

Representative objects on each side — any object or custom field can map to any target. Schemas are auto-detected; types are converted between the two systems.

Braze objects Twenty CRM objects
Canvases Multi-step journeys; entry and performance data is read for lifecycle analysis. Companies Account-level records that group people and opportunities.
Subscription Groups Channel-level opt-in states synced with consent records in other systems. Opportunities Deal records tracked through pipeline stages, synced for forecasting.
Content Blocks Reusable message content referenced across campaigns. Tasks To-dos linked to people, companies, or deals.
Users The central profile object, identified by external ID, Braze ID, or user aliases; the main sync target. Notes Free-form notes attached to records, useful for mirroring activity from other tools.
Custom Attributes Profile fields written from CRMs, warehouses, and product databases to drive personalization. Custom Objects User-defined objects created in Twenty's data model settings, addressable through the same APIs as standard objects.
Custom Events Behavioral events pushed into Braze to trigger campaigns and Canvases. Attachments Files linked to records.
What ships with Braze ⇄ Twenty CRM

Connect Braze and Twenty CRM for flexible, real-time data sync.

Real-time sync, workflow automation, event queues, EDI, and monitoring, for every Braze–Twenty CRM connection.

Real-time

Two-way sync

Changes in Braze or Twenty CRM instantly reflect in both systems. No stale data, no manual imports.

No-code + pro-code

Workflow automation

Trigger automated workflows whenever Braze or Twenty CRM data changes, update records, fire webhooks, or kick off sequences without brittle API scripts.

At scale

Event queues

Handle millions of events per minute without losing a single Braze or Twenty CRM record.

Observability

Monitoring

Track your Braze ⇄ Twenty CRM sync health, view errors, and replay failed events in one click.

Trading partners

EDI

Transform legacy EDI complexity into simple database interactions between Braze and Twenty CRM.

How the Braze and Twenty CRM connectors work

Braze

Integration surface
REST API
Authentication
REST API keys scoped to specific endpoints, issued per workspace
Change detection
Braze Currents streams engagement events outward; profile reads otherwise rely on export endpoints and polling
Capabilities
read · write
Rate limits
Endpoints have per-endpoint rate limits documented by Braze; batch endpoints accept multiple users per request

Twenty CRM

Integration surface
GraphQL and REST APIs
Authentication
API key
Change detection
Webhooks on record create, update, and delete events, or polling on record update timestamps
Capabilities
read · write · webhooks
Rate limits
Subject to the platform's API rate limits; self-hosted deployments control their own limits.
How it works

How to connect Braze to Twenty CRM — three steps, no code

Configure and sync within minutes, no code. Whether you sync 50k or 100M+ records, Stacksync handles the queues, infra, and plumbing. Integrations are non-invasive and need zero setup on your systems.

  1. 01

    Connect your apps

    Authenticate Braze and Twenty CRM with each platform's native method — OAuth, API keys, or service accounts — plus secure options like SSH tunneling, IP whitelisting, and VPC peering.

    • OAuth 2.0
    • SSH tunnel
    • VPC peering
    Braze connected
    Twenty CRM connected
    OAuth 2.0
    SSH tunnel
    SSL certificate
    VPC peering
  2. 02

    Choose tables

    Pick the Braze and Twenty CRM objects to sync — Stacksync auto-detects both schemas, including custom fields where the platform exposes them. Sync to existing tables, or let Stacksync create new ones with ideal data types.

    • Standard objects
    • Custom objects
    • Auto-schema
    objects · Braze ⇄ Twenty CRM
    Customers 12,480
    Sales Orders 8,213
    Invoices 5,902
    Items 1,344
  3. 03

    Map fields

    Fields map automatically even when names and types differ. Stacksync handles transformation and type casting for you, zero configuration required.

    • Auto-map
    • Type casting
    • Transforms
    Braze Twenty CRM
    Company company_name text
    Email email text
    Amount amount numeric
    Created created_at timestamp
FAQ

Braze and Twenty CRM integration FAQ

SECURITY

Security teams love Stacksync

As a data company, we understand the importance of keeping your data secure. Stacksync is built with security best practices to keep your data safe at every layer, and is DPF-certified for US, EU, UK and CH data transfers.

SOC 2 type II
ISO 27001
HIPAA BAA
GDPR
CCPA
CSA STAR
DPF US-EU-UK-CH
→ SECURITY WITH BENEFITS

SSO & SCIM

Let your users access Stacksync from your centralized user management systems. Works with Okta, Azure, Google SSO and more.

Alerts

Immediately get alerted about record syncing issues over email, Slack, PagerDuty and WhatsApp. Resolve issues from a centralized dashboard with retry and revert options.

Secure connection options

Securely connects to your systems with:

Related integrations

Every pair below is a real-time, two-way sync. Search all 386 integrations available for Braze and Twenty CRM.

Popular · 8 of 386
Coworkers laughing in front of a laptop in a casual office setting

Your last integration took months.
Your next one takes a prompt.