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CRM ⇄ Database

HubSpot to Supabase integration — real-time, two-way sync

Keep HubSpot and Supabase in sync without custom scripts. Cut weeks of integration work, eliminate silent data drift, and give your team a single, reliable source of truth.

  • SOC 2 and 6 other compliance frameworks
  • POC with real engineers in minutes

Adopted by fast-scaling companies moving mission-critical data in real time

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Why teams connect HubSpot and Supabase

Treat HubSpot like part of your database: its records live in Supabase as real tables, and writes in either place sync to the other in seconds.

Product and engineering teams constantly need CRM data, and the CRM API is a poor way to get it: rate limits, pagination, custom objects, and integration code that breaks when an admin renames a field. What they actually want is the data in Supabase, where it can be queried and joined like everything else.

Stacksync mirrors Goal, Owner, Pipeline, Stages from HubSpot into Views, Schemas, auth.users, Row Level Security Policies in Supabase with real-time, bi-directional sync. Read CRM records with plain queries; write updates from your application and they appear in HubSpot with validation intact. Go-to-market teams keep working in the CRM, engineers keep working in the database, and neither has to think about the other.

Common use cases

  • Push product signup and usage events into HubSpot contact properties to drive lifecycle marketing segmentation.
  • Write warehouse-computed lead and account scores back to HubSpot properties on a schedule or in near real time.
  • Mirror billing and subscription records into Supabase tables the application can join directly
  • Reflect auth.users state into support and CRM systems so teams see account status without querying the database

Query the CRM like a database

Accounts, contacts, and custom objects from HubSpot become tables in Supabase you can join with application data directly.

Product events onto CRM records

Signup, usage, or lifecycle changes written to Supabase sync onto the matching records in HubSpot, giving go-to-market teams live product context.

Internal tools without API code

Back-office apps read and write the synced tables; Stacksync handles the HubSpot API, limits, and retries.

What you can sync between HubSpot and Supabase

Representative objects on each side — any object or custom field can map to any target. Schemas are auto-detected; types are converted between the two systems.

HubSpot objects Supabase objects
Stages Synced with incremental and full sync per the Stacksync docs. auth.users Managed authentication users, often mirrored into CRM or support systems.
Audit Synced with incremental and full sync per the Stacksync docs. Row Level Security Policies Row-level access rules that govern what the REST layer exposes.
Contact Synced with incremental and full sync per the Stacksync docs. JSONB Columns Semi-structured payloads such as event properties or nested objects.
Company Synced with incremental and full sync per the Stacksync docs. Database Functions Postgres functions that can transform or validate synced rows.
Deal Synced with incremental and full sync per the Stacksync docs. Storage Object Metadata File metadata rows that can be joined to synced application data.
Line Item Synced with incremental and full sync per the Stacksync docs. Tables Standard Postgres tables; the primary two-way sync target.
What ships with HubSpot ⇄ Supabase

Connect HubSpot and Supabase for flexible, real-time data sync.

Real-time sync, workflow automation, event queues, EDI, and monitoring, for every HubSpot–Supabase connection.

Real-time

Two-way sync

Changes in HubSpot or Supabase instantly reflect in both systems. No stale data, no manual imports.

No-code + pro-code

Workflow automation

Trigger automated workflows whenever HubSpot or Supabase data changes, update records, fire webhooks, or kick off sequences without brittle API scripts.

At scale

Event queues

Handle millions of events per minute without losing a single HubSpot or Supabase record.

Observability

Monitoring

Track your HubSpot ⇄ Supabase sync health, view errors, and replay failed events in one click.

Trading partners

EDI

Transform legacy EDI complexity into simple database interactions between HubSpot and Supabase.

How the HubSpot and Supabase connectors work

HubSpot

Integration surface
REST API (CRM v3)
Authentication
OAuth (choose HubSpot account and authorize Stacksync); requires a HubSpot 'Super Admin' to grant access; optional "Grant access to sensitive fields" checkbox for sensitive/highly sensitive fields
Change detection
Records: incremental near-real-time change tracking. Associations: HubSpot has no native association CDC
Capabilities
read · write · CDC · webhooks
Rate limits
Request limits vary by subscription tier and API type.
HubSpot setup guide

Supabase

Integration surface
Direct PostgreSQL wire protocol connection, plus an auto-generated REST API (PostgREST)
Authentication
Database credentials (connection string) for SQL access; API keys (anon / service role) for the REST layer
Change detection
Log-based CDC via Postgres logical replication, the same WAL feed that powers Supabase Realtime; database webhooks can also fire on row changes
Capabilities
read · write · CDC · webhooks
Rate limits
SQL access is bounded by connection limits (pooled connections are provided); the REST layer is subject to the platform's limits
How it works

How to connect HubSpot to Supabase — three steps, no code

Configure and sync within minutes, no code. Whether you sync 50k or 100M+ records, Stacksync handles the queues, infra, and plumbing. Integrations are non-invasive and need zero setup on your systems.

  1. 01

    Connect your apps

    Authenticate HubSpot and Supabase with each platform's native method — OAuth, API keys, or service accounts — plus secure options like SSH tunneling, IP whitelisting, and VPC peering.

    • OAuth 2.0
    • SSH tunnel
    • VPC peering
    HubSpot connected
    Supabase connected
    OAuth 2.0
    SSH tunnel
    SSL certificate
    VPC peering
  2. 02

    Choose tables

    Pick the HubSpot and Supabase objects to sync — Stacksync auto-detects both schemas, including custom fields where the platform exposes them. Sync to existing tables, or let Stacksync create new ones with ideal data types.

    • Standard objects
    • Custom objects
    • Auto-schema
    objects · HubSpot ⇄ Supabase
    Customers 12,480
    Sales Orders 8,213
    Invoices 5,902
    Items 1,344
  3. 03

    Map fields

    Fields map automatically even when names and types differ. Stacksync handles transformation and type casting for you, zero configuration required.

    • Auto-map
    • Type casting
    • Transforms
    HubSpot Supabase
    Company company_name text
    Email email text
    Amount amount numeric
    Created created_at timestamp
FAQ

HubSpot and Supabase integration FAQ

SECURITY

Security teams love Stacksync

As a data company, we understand the importance of keeping your data secure. Stacksync is built with security best practices to keep your data safe at every layer, and is DPF-certified for US, EU, UK and CH data transfers.

SOC 2 type II
ISO 27001
HIPAA BAA
GDPR
CCPA
CSA STAR
DPF US-EU-UK-CH
→ SECURITY WITH BENEFITS

SSO & SCIM

Let your users access Stacksync from your centralized user management systems. Works with Okta, Azure, Google SSO and more.

Alerts

Immediately get alerted about record syncing issues over email, Slack, PagerDuty and WhatsApp. Resolve issues from a centralized dashboard with retry and revert options.

Secure connection options

Securely connects to your systems with:

Related integrations

Every pair below is a real-time, two-way sync. Search all 386 integrations available for HubSpot and Supabase.

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