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Database ⇄ CRM

Dynamo DB to Freshsales integration — real-time, two-way sync

Keep Dynamo DB and Freshsales in sync without custom scripts. Cut weeks of integration work, eliminate silent data drift, and give your team a single, reliable source of truth.

  • SOC 2 and 6 other compliance frameworks
  • POC with real engineers in minutes

Adopted by fast-scaling companies moving mission-critical data in real time

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Why teams connect Dynamo DB and Freshsales

Treat Freshsales like part of your database: its records live in Dynamo DB as real tables, and writes in either place sync to the other in seconds.

Product and engineering teams constantly need CRM data, and the CRM API is a poor way to get it: rate limits, pagination, custom objects, and integration code that breaks when an admin renames a field. What they actually want is the data in Dynamo DB, where it can be queried and joined like everything else.

Stacksync mirrors Notes, Sales activities, Products, Contacts from Freshsales into Attributes, Partition and Sort Keys, Global Secondary Indexes, DynamoDB Streams in Dynamo DB with real-time, bi-directional sync. Read CRM records with plain queries; write updates from your application and they appear in Freshsales with validation intact. Go-to-market teams keep working in the CRM, engineers keep working in the database, and neither has to think about the other.

Common use cases

  • Push product-qualified leads from the warehouse into Freshsales as contacts with lifecycle stages set.
  • Keep Freshsales accounts aligned with a billing system so plan and revenue fields stay current.
  • Sync customer records between DynamoDB-backed services and a CRM so support and sales see live application state.
  • Mirror SaaS objects into DynamoDB items to serve low-latency lookups from production services.

Trigger workflows from CRM changes

Field and stage updates in Freshsales arrive as row changes in Dynamo DB, ready to drive jobs and notifications.

Query the CRM like a database

Accounts, contacts, and custom objects from Freshsales become tables in Dynamo DB you can join with application data directly.

Product events onto CRM records

Signup, usage, or lifecycle changes written to Dynamo DB sync onto the matching records in Freshsales, giving go-to-market teams live product context.

What you can sync between Dynamo DB and Freshsales

Representative objects on each side — any object or custom field can map to any target. Schemas are auto-detected; types are converted between the two systems.

Dynamo DB objects Freshsales objects
DynamoDB Streams Ordered item-level change records consumed for incremental sync. Sales activities Configurable activity types logged against records, useful for engagement scoring.
Global Tables Multi-region replicas relevant when syncs must read from a specific region. Products Catalog items attached to deals for line-level revenue data.
Tables The top-level containers a sync targets; each table is addressed independently. Contacts Person records carrying lifecycle stages; the main entity for two-way CRM syncs.
Items Schemaless records keyed by partition (and optional sort) key, mapped to rows or SaaS objects in syncs. Accounts Company records kept aligned with billing, ERP, and warehouse tables.
Attributes Per-item fields, including nested maps and lists, flattened or mapped during sync. Deals Pipeline records synced to a warehouse for revenue reporting.
Partition and Sort Keys The primary key pair used as the match key for bi-directional sync. Tasks Rep to-dos created from external triggers or synced for productivity reporting.
What ships with Dynamo DB ⇄ Freshsales

Connect Dynamo DB and Freshsales for flexible, real-time data sync.

Real-time sync, workflow automation, event queues, EDI, and monitoring, for every Dynamo DB–Freshsales connection.

Real-time

Two-way sync

Changes in Dynamo DB or Freshsales instantly reflect in both systems. No stale data, no manual imports.

No-code + pro-code

Workflow automation

Trigger automated workflows whenever Dynamo DB or Freshsales data changes, update records, fire webhooks, or kick off sequences without brittle API scripts.

At scale

Event queues

Handle millions of events per minute without losing a single Dynamo DB or Freshsales record.

Observability

Monitoring

Track your Dynamo DB ⇄ Freshsales sync health, view errors, and replay failed events in one click.

Trading partners

EDI

Transform legacy EDI complexity into simple database interactions between Dynamo DB and Freshsales.

How the Dynamo DB and Freshsales connectors work

Dynamo DB

Integration surface
Proprietary JSON-over-HTTPS API accessed through AWS SDKs; PartiQL supported for SQL-like queries
Authentication
AWS IAM credentials with SigV4 request signing
Change detection
Item-level change streams via DynamoDB Streams or Kinesis Data Streams integration
Capabilities
read · write · CDC
Rate limits
Throughput is governed by the table's provisioned or on-demand capacity mode

Freshsales

Integration surface
REST API
Authentication
API key sent as a Token authorization header
Change detection
Polling with updated-at filters through views; outbound webhooks can be configured via workflow automations
Capabilities
read · write · webhooks
Rate limits
Subject to per-account API rate limits that vary by Freshworks plan
How it works

How to connect Dynamo DB to Freshsales — three steps, no code

Configure and sync within minutes, no code. Whether you sync 50k or 100M+ records, Stacksync handles the queues, infra, and plumbing. Integrations are non-invasive and need zero setup on your systems.

  1. 01

    Connect your apps

    Authenticate Dynamo DB and Freshsales with each platform's native method — OAuth, API keys, or service accounts — plus secure options like SSH tunneling, IP whitelisting, and VPC peering.

    • OAuth 2.0
    • SSH tunnel
    • VPC peering
    Dynamo DB connected
    Freshsales connected
    OAuth 2.0
    SSH tunnel
    SSL certificate
    VPC peering
  2. 02

    Choose tables

    Pick the Dynamo DB and Freshsales objects to sync — Stacksync auto-detects both schemas, including custom fields where the platform exposes them. Sync to existing tables, or let Stacksync create new ones with ideal data types.

    • Standard objects
    • Custom objects
    • Auto-schema
    objects · Dynamo DB ⇄ Freshsales
    Customers 12,480
    Sales Orders 8,213
    Invoices 5,902
    Items 1,344
  3. 03

    Map fields

    Fields map automatically even when names and types differ. Stacksync handles transformation and type casting for you, zero configuration required.

    • Auto-map
    • Type casting
    • Transforms
    Dynamo DB Freshsales
    Company company_name text
    Email email text
    Amount amount numeric
    Created created_at timestamp
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FAQ

Dynamo DB and Freshsales integration FAQ

SECURITY

Security teams love Stacksync

As a data company, we understand the importance of keeping your data secure. Stacksync is built with security best practices to keep your data safe at every layer, and is DPF-certified for US, EU, UK and CH data transfers.

Learn more about security
SOC 2 type II
ISO 27001
HIPAA BAA
GDPR
CCPA
CSA STAR
DPF US-EU-UK-CH
→ SECURITY WITH BENEFITS

SSO & SCIM

Let your users access Stacksync from your centralized user management systems. Works with Okta, Azure, Google SSO and more.

Alerts

Immediately get alerted about record syncing issues over email, Slack, PagerDuty and WhatsApp. Resolve issues from a centralized dashboard with retry and revert options.

Secure connection options

Securely connects to your systems with:

OAuth 2 SSH Tunnelling SSL certificates IP Whitelisting VPN gateway VPC peering and more

Related integrations

Every pair below is a real-time, two-way sync. Search all 386 integrations available for Dynamo DB and Freshsales.

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