Two-way sync
Changes in Braze or Microsoft 365 instantly reflect in both systems. No stale data, no manual imports.
Keep Braze and Microsoft 365 in sync without custom scripts. Cut weeks of integration work, eliminate silent data drift, and give your team a single, reliable source of truth.
Two tools in the daily stack often hold overlapping information: the same people, the same companies, or the same pieces of work, described twice. The tools do different jobs, so consolidating is not the answer; the overlap just needs to stop drifting.
Stacksync syncs Subscription Groups, Content Blocks, Users, Custom Attributes in Braze with Users, Groups, Mail Messages, Calendar Events in Microsoft 365 in real time. You choose which records overlap, map the fields that should match, and pick a direction or let changes flow both ways. From then on, an update made in either tool is reflected in the other within seconds, without exports or copy-paste.
Because the sync is field-level, each tool keeps its own extras; only the shared data is held in agreement.
Contact and company details corrected in either tool update the other, so nobody works from the old version.
Payments, replies, messages, or tickets created in one tool can create or update matching records in the other, keeping context in one place.
Information that originates in Braze stays current in Microsoft 365 instead of going stale after a one-time paste.
Representative objects on each side — any object or custom field can map to any target. Schemas are auto-detected; types are converted between the two systems.
| Braze objects | Microsoft 365 objects | |
|---|---|---|
| Users The central profile object, identified by external ID, Braze ID, or user aliases; the main sync target. | Users Entra ID user accounts synced with HR and identity systems. | |
| Custom Attributes Profile fields written from CRMs, warehouses, and product databases to drive personalization. | Groups Microsoft 365 and security groups kept aligned with org structure and access rules. | |
| Custom Events Behavioral events pushed into Braze to trigger campaigns and Canvases. | Mail Messages Exchange Online messages read for logging, archiving, or activity capture. | |
| Purchases Transaction records logged against profiles for revenue-based targeting. | Calendar Events Events synced with scheduling tools and CRMs for meeting visibility. | |
| Segments Audience definitions read for membership export and campaign targeting. | Contacts Personal and org contacts kept consistent with CRM contact records. | |
| Campaigns Message sends whose metadata and analytics are read for reporting. | OneDrive Files (driveItems) File and folder metadata synced for document workflows and audits. |
Real-time sync, workflow automation, event queues, EDI, and monitoring, for every Braze–Microsoft 365 connection.
Changes in Braze or Microsoft 365 instantly reflect in both systems. No stale data, no manual imports.
Trigger automated workflows whenever Braze or Microsoft 365 data changes, update records, fire webhooks, or kick off sequences without brittle API scripts.
Handle millions of events per minute without losing a single Braze or Microsoft 365 record.
Track your Braze ⇄ Microsoft 365 sync health, view errors, and replay failed events in one click.
Transform legacy EDI complexity into simple database interactions between Braze and Microsoft 365.
Configure and sync within minutes, no code. Whether you sync 50k or 100M+ records, Stacksync handles the queues, infra, and plumbing. Integrations are non-invasive and need zero setup on your systems.
Authenticate Braze and Microsoft 365 with each platform's native method — OAuth, API keys, or service accounts — plus secure options like SSH tunneling, IP whitelisting, and VPC peering.
Pick the Braze and Microsoft 365 objects to sync — Stacksync auto-detects both schemas, including custom fields where the platform exposes them. Sync to existing tables, or let Stacksync create new ones with ideal data types.
Fields map automatically even when names and types differ. Stacksync handles transformation and type casting for you, zero configuration required.
Yes. Stacksync provides a managed, real-time two-way integration between Braze and Microsoft 365: authenticate both systems, choose the objects to sync (such as Braze's Users and Custom Attributes), map fields visually, and changes propagate both ways in milliseconds — no code required.
On the Braze side: Subscription Groups, Content Blocks, Users, Custom Attributes, plus custom fields where Braze exposes them. On the Microsoft 365 side: Users, Groups, Mail Messages, Calendar Events. Stacksync auto-detects both schemas and converts types between the two systems.
Yes. Each object mapping can be bidirectional or restricted to a single direction (both systems accept writes). Read-only mirrors, one-way pushes, and full two-way sync can be mixed in the same integration.
Common patterns for Braze and Microsoft 365: Where both tools track people or companies: one consistent record; Where one tool produces events: mirror them in the other; Where Microsoft 365 is where the team documents or plans: keep its data fed. Contact and company details corrected in either tool update the other, so nobody works from the old version.
Braze: REST API. Authentication: REST API keys scoped to specific endpoints, issued per workspace. Microsoft 365: REST API (Microsoft Graph). Authentication: OAuth 2.0 via Microsoft Entra ID, with delegated or application permissions. Stacksync manages authentication, retries, and rate limits on both sides.
Braze: Profiles can be addressed by external ID, Braze ID, or user aliases, and identity resolution across these matters when merging data from other systems. Microsoft 365: Nearly all Microsoft 365 workloads (Exchange, SharePoint, OneDrive, Teams, Entra ID) are exposed through the single Microsoft Graph endpoint rather than per-product APIs. Stacksync's field mapping accounts for these differences between Braze and Microsoft 365 without custom code.
As a data company, we understand the importance of keeping your data secure. Stacksync is built with security best practices to keep your data safe at every layer, and is DPF-certified for US, EU, UK and CH data transfers.
Let your users access Stacksync from your centralized user management systems. Works with Okta, Azure, Google SSO and more.
Immediately get alerted about record syncing issues over email, Slack, PagerDuty and WhatsApp. Resolve issues from a centralized dashboard with retry and revert options.
Securely connects to your systems with:
Every pair below is a real-time, two-way sync. Search all 386 integrations available for Braze and Microsoft 365.