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CRM ⇄ ERP

HubSpot to Linnworks integration — real-time, two-way sync

Keep HubSpot and Linnworks in sync without custom scripts. Cut weeks of integration work, eliminate silent data drift, and give your team a single, reliable source of truth.

  • SOC 2 and 6 other compliance frameworks
  • POC with real engineers in minutes

Adopted by fast-scaling companies moving mission-critical data in real time

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Why teams connect HubSpot and Linnworks

Close the gap between front office and back office: HubSpot and Linnworks share customers and status in real time, in both directions.

HubSpot holds the customer relationship; Linnworks runs the operations and records behind the business. The two overlap wherever the same organizations and transactions matter to both, and when that overlap is bridged by re-keying or overnight batch, each side spends the day working from stale data.

Stacksync syncs Stages, Audit, Contact, Company in HubSpot with Channel Listings, Returns & Refunds, Shipping Services, Open Orders in Linnworks field by field, in real time, and in both directions. You decide which system owns which fields; Stacksync keeps every copy consistent and resolves conflicts by rules you set.

Common use cases

  • Sync HubSpot Tickets with an internal support database to unify service reporting across channels.
  • Push product signup and usage events into HubSpot contact properties to drive lifecycle marketing segmentation.
  • Sync orders from Linnworks into an ERP or accounting system as they are processed, without CSV exports
  • Keep stock levels consistent between Linnworks and external systems so multichannel listings stay aligned with sellable stock

Where Linnworks is the finance system of record: money status on the account

Invoice and payment state from Linnworks shows on the account in HubSpot, so reps see balances before promising the next order.

One customer master

Where both systems keep customer or organization records, corrections in either propagate to the other, ending dual maintenance.

Where Linnworks manages people and org data: keep HubSpot aligned

Owners, territories, and org structure informed by Linnworks stay current in HubSpot.

What you can sync between HubSpot and Linnworks

Representative objects on each side — any object or custom field can map to any target. Schemas are auto-detected; types are converted between the two systems.

HubSpot objects Linnworks objects
Owner Synced with incremental and full sync per the Stacksync docs. Returns & Refunds Post-sale records flow to finance and support systems.
Pipeline Synced with incremental and full sync per the Stacksync docs. Shipping Services Carrier and service definitions support label and tracking data in order syncs.
Stages Synced with incremental and full sync per the Stacksync docs. Open Orders Unshipped orders aggregated from sales channels sync into ERPs and fulfillment systems.
Audit Synced with incremental and full sync per the Stacksync docs. Processed Orders Completed orders feed accounting and warehouse-based margin reporting.
Contact Synced with incremental and full sync per the Stacksync docs. Stock Items SKU records keep product data aligned with ERPs and PIMs.
Company Synced with incremental and full sync per the Stacksync docs. Stock Levels Per-location quantities sync outward so channels and planning tools reflect current availability.
What ships with HubSpot ⇄ Linnworks

Connect HubSpot and Linnworks for flexible, real-time data sync.

Real-time sync, workflow automation, event queues, EDI, and monitoring, for every HubSpot–Linnworks connection.

Real-time

Two-way sync

Changes in HubSpot or Linnworks instantly reflect in both systems. No stale data, no manual imports.

No-code + pro-code

Workflow automation

Trigger automated workflows whenever HubSpot or Linnworks data changes, update records, fire webhooks, or kick off sequences without brittle API scripts.

At scale

Event queues

Handle millions of events per minute without losing a single HubSpot or Linnworks record.

Observability

Monitoring

Track your HubSpot ⇄ Linnworks sync health, view errors, and replay failed events in one click.

Trading partners

EDI

Transform legacy EDI complexity into simple database interactions between HubSpot and Linnworks.

How the HubSpot and Linnworks connectors work

HubSpot

Integration surface
REST API (CRM v3)
Authentication
OAuth (choose HubSpot account and authorize Stacksync); requires a HubSpot 'Super Admin' to grant access; optional "Grant access to sensitive fields" checkbox for sensitive/highly sensitive fields
Change detection
Records: incremental near-real-time change tracking. Associations: HubSpot has no native association CDC
Capabilities
read · write · CDC · webhooks
Rate limits
Request limits vary by subscription tier and API type.
HubSpot setup guide

Linnworks

Integration surface
REST API
Authentication
Application credentials and an install token exchanged for a session token
Change detection
Polling on order and stock endpoints
Capabilities
read · write
Rate limits
Per-endpoint rate limits apply on the Linnworks API
How it works

How to connect HubSpot to Linnworks — three steps, no code

Configure and sync within minutes, no code. Whether you sync 50k or 100M+ records, Stacksync handles the queues, infra, and plumbing. Integrations are non-invasive and need zero setup on your systems.

  1. 01

    Connect your apps

    Authenticate HubSpot and Linnworks with each platform's native method — OAuth, API keys, or service accounts — plus secure options like SSH tunneling, IP whitelisting, and VPC peering.

    • OAuth 2.0
    • SSH tunnel
    • VPC peering
    HubSpot connected
    Linnworks connected
    OAuth 2.0
    SSH tunnel
    SSL certificate
    VPC peering
  2. 02

    Choose tables

    Pick the HubSpot and Linnworks objects to sync — Stacksync auto-detects both schemas, including custom fields where the platform exposes them. Sync to existing tables, or let Stacksync create new ones with ideal data types.

    • Standard objects
    • Custom objects
    • Auto-schema
    objects · HubSpot ⇄ Linnworks
    Customers 12,480
    Sales Orders 8,213
    Invoices 5,902
    Items 1,344
  3. 03

    Map fields

    Fields map automatically even when names and types differ. Stacksync handles transformation and type casting for you, zero configuration required.

    • Auto-map
    • Type casting
    • Transforms
    HubSpot Linnworks
    Company company_name text
    Email email text
    Amount amount numeric
    Created created_at timestamp
FAQ

HubSpot and Linnworks integration FAQ

SECURITY

Security teams love Stacksync

As a data company, we understand the importance of keeping your data secure. Stacksync is built with security best practices to keep your data safe at every layer, and is DPF-certified for US, EU, UK and CH data transfers.

SOC 2 type II
ISO 27001
HIPAA BAA
GDPR
CCPA
CSA STAR
DPF US-EU-UK-CH
→ SECURITY WITH BENEFITS

SSO & SCIM

Let your users access Stacksync from your centralized user management systems. Works with Okta, Azure, Google SSO and more.

Alerts

Immediately get alerted about record syncing issues over email, Slack, PagerDuty and WhatsApp. Resolve issues from a centralized dashboard with retry and revert options.

Secure connection options

Securely connects to your systems with:

Related integrations

Every pair below is a real-time, two-way sync. Search all 386 integrations available for HubSpot and Linnworks.

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