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CRM ⇄ Business productivity

Freshsales to Front integration — real-time, two-way sync

Keep Freshsales and Front in sync without custom scripts. Cut weeks of integration work, eliminate silent data drift, and give your team a single, reliable source of truth.

  • SOC 2 and 6 other compliance frameworks
  • POC with real engineers in minutes

Adopted by fast-scaling companies moving mission-critical data in real time

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Why teams connect Freshsales and Front

Sync what happens in Front with the customer records in Freshsales, in real time and in both directions.

The CRM is supposed to be the record of every customer relationship, but customer-relevant information also accumulates in the other tools a team runs. Whatever Front holds or produces that touches a customer, whether conversations, payments, replies, enriched data, or notes, the CRM only benefits if it arrives without someone copying it over.

Stacksync connects Comments, Contacts, Accounts, Inboxes in Front to Accounts, Deals, Tasks, Appointments in Freshsales with bi-directional, real-time sync. Activity and record changes in Front update the matching contact or account in Freshsales, and CRM data flows the other way wherever Front can store and use it.

Common use cases

  • Mirror conversations tagged for escalation into engineering trackers through the synced database.
  • Feed CSAT and SLA reporting from synced conversation events rather than manual exports.
  • Sync deals into a data warehouse for pipeline reporting alongside product usage data.
  • Push product-qualified leads from the warehouse into Freshsales as contacts with lifecycle stages set.

Where Front handles support or shared inboxes

Tickets and conversations attach to the right contact and account in Freshsales, so sales sees open issues before the next call.

Where Front supplies contact or company data

Enriched fields land directly on records in Freshsales, and refreshes keep them from going stale.

Where Front can store CRM context: fields kept current

Owner, lifecycle stage, or account details from Freshsales sync into Front, so people working there have the context without switching tools.

What you can sync between Freshsales and Front

Representative objects on each side — any object or custom field can map to any target. Schemas are auto-detected; types are converted between the two systems.

Freshsales objects Front objects
Appointments Scheduled meetings readable for activity analytics. Conversations The central threaded unit that messages, comments, and tags attach to; synced for support analytics.
Notes Free-text records attached to contacts, accounts, and deals. Messages Inbound and outbound emails, chats, and SMS within a conversation; read out for response-time reporting.
Sales activities Configurable activity types logged against records, useful for engagement scoring. Comments Internal team notes on conversations; usually read-only in syncs.
Products Catalog items attached to deals for line-level revenue data. Contacts People across channels; matched to CRM contacts, with custom fields carrying external context.
Contacts Person records carrying lifecycle stages; the main entity for two-way CRM syncs. Accounts Company groupings of contacts; kept aligned with CRM accounts.
Accounts Company records kept aligned with billing, ERP, and warehouse tables. Inboxes Shared queues that conversations live in; used to segment reporting by team or channel.
What ships with Freshsales ⇄ Front

Connect Freshsales and Front for flexible, real-time data sync.

Real-time sync, workflow automation, event queues, EDI, and monitoring, for every Freshsales–Front connection.

Real-time

Two-way sync

Changes in Freshsales or Front instantly reflect in both systems. No stale data, no manual imports.

No-code + pro-code

Workflow automation

Trigger automated workflows whenever Freshsales or Front data changes, update records, fire webhooks, or kick off sequences without brittle API scripts.

At scale

Event queues

Handle millions of events per minute without losing a single Freshsales or Front record.

Observability

Monitoring

Track your Freshsales ⇄ Front sync health, view errors, and replay failed events in one click.

Trading partners

EDI

Transform legacy EDI complexity into simple database interactions between Freshsales and Front.

How the Freshsales and Front connectors work

Freshsales

Integration surface
REST API
Authentication
API key sent as a Token authorization header
Change detection
Polling with updated-at filters through views; outbound webhooks can be configured via workflow automations
Capabilities
read · write · webhooks
Rate limits
Subject to per-account API rate limits that vary by Freshworks plan

Front

Integration surface
REST API (Core API)
Authentication
OAuth authorization via the Stacksync UI ("Connections" > "create new connection" > "Front" > "Authorize") — no coding required
Change detection
Application webhooks and rule-triggered webhooks, with the events endpoint available for polling
Capabilities
read · write · webhooks
Rate limits
Request limits vary by plan.
Front setup guide
How it works

How to connect Freshsales to Front — three steps, no code

Configure and sync within minutes, no code. Whether you sync 50k or 100M+ records, Stacksync handles the queues, infra, and plumbing. Integrations are non-invasive and need zero setup on your systems.

  1. 01

    Connect your apps

    Authenticate Freshsales and Front with each platform's native method — OAuth, API keys, or service accounts — plus secure options like SSH tunneling, IP whitelisting, and VPC peering.

    • OAuth 2.0
    • SSH tunnel
    • VPC peering
    Freshsales connected
    Front connected
    OAuth 2.0
    SSH tunnel
    SSL certificate
    VPC peering
  2. 02

    Choose tables

    Pick the Freshsales and Front objects to sync — Stacksync auto-detects both schemas, including custom fields where the platform exposes them. Sync to existing tables, or let Stacksync create new ones with ideal data types.

    • Standard objects
    • Custom objects
    • Auto-schema
    objects · Freshsales ⇄ Front
    Customers 12,480
    Sales Orders 8,213
    Invoices 5,902
    Items 1,344
  3. 03

    Map fields

    Fields map automatically even when names and types differ. Stacksync handles transformation and type casting for you, zero configuration required.

    • Auto-map
    • Type casting
    • Transforms
    Freshsales Front
    Company company_name text
    Email email text
    Amount amount numeric
    Created created_at timestamp
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FAQ

Freshsales and Front integration FAQ

SECURITY

Security teams love Stacksync

As a data company, we understand the importance of keeping your data secure. Stacksync is built with security best practices to keep your data safe at every layer, and is DPF-certified for US, EU, UK and CH data transfers.

Learn more about security
SOC 2 type II
ISO 27001
HIPAA BAA
GDPR
CCPA
CSA STAR
DPF US-EU-UK-CH
→ SECURITY WITH BENEFITS

SSO & SCIM

Let your users access Stacksync from your centralized user management systems. Works with Okta, Azure, Google SSO and more.

Alerts

Immediately get alerted about record syncing issues over email, Slack, PagerDuty and WhatsApp. Resolve issues from a centralized dashboard with retry and revert options.

Secure connection options

Securely connects to your systems with:

OAuth 2 SSH Tunnelling SSL certificates IP Whitelisting VPN gateway VPC peering and more

Related integrations

Every pair below is a real-time, two-way sync. Search all 386 integrations available for Freshsales and Front.

Popular · 8 of 386
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