Two-way sync
Changes in Braze or Front instantly reflect in both systems. No stale data, no manual imports.
Keep Braze and Front in sync without custom scripts. Cut weeks of integration work, eliminate silent data drift, and give your team a single, reliable source of truth.
Two tools in the daily stack often hold overlapping information: the same people, the same companies, or the same pieces of work, described twice. The tools do different jobs, so consolidating is not the answer; the overlap just needs to stop drifting.
Stacksync syncs Custom Attributes, Custom Events, Purchases, Segments in Braze with Tags, Teammates, Channels, Conversations in Front in real time. You choose which records overlap, map the fields that should match, and pick a direction or let changes flow both ways. From then on, an update made in either tool is reflected in the other within seconds, without exports or copy-paste.
Because the sync is field-level, each tool keeps its own extras; only the shared data is held in agreement.
Information that originates in Braze stays current in Front instead of going stale after a one-time paste.
When work started in one tool continues in the other, the shared fields travel with it automatically.
Contact and company details corrected in either tool update the other, so nobody works from the old version.
Representative objects on each side — any object or custom field can map to any target. Schemas are auto-detected; types are converted between the two systems.
| Braze objects | Front objects | |
|---|---|---|
| Content Blocks Reusable message content referenced across campaigns. | Channels Connected addresses (email, SMS, chat); define where messages originate and send from. | |
| Users The central profile object, identified by external ID, Braze ID, or user aliases; the main sync target. | Conversations The central threaded unit that messages, comments, and tags attach to; synced for support analytics. | |
| Custom Attributes Profile fields written from CRMs, warehouses, and product databases to drive personalization. | Messages Inbound and outbound emails, chats, and SMS within a conversation; read out for response-time reporting. | |
| Custom Events Behavioral events pushed into Braze to trigger campaigns and Canvases. | Comments Internal team notes on conversations; usually read-only in syncs. | |
| Purchases Transaction records logged against profiles for revenue-based targeting. | Contacts People across channels; matched to CRM contacts, with custom fields carrying external context. | |
| Segments Audience definitions read for membership export and campaign targeting. | Accounts Company groupings of contacts; kept aligned with CRM accounts. |
Real-time sync, workflow automation, event queues, EDI, and monitoring, for every Braze–Front connection.
Changes in Braze or Front instantly reflect in both systems. No stale data, no manual imports.
Trigger automated workflows whenever Braze or Front data changes, update records, fire webhooks, or kick off sequences without brittle API scripts.
Handle millions of events per minute without losing a single Braze or Front record.
Track your Braze ⇄ Front sync health, view errors, and replay failed events in one click.
Transform legacy EDI complexity into simple database interactions between Braze and Front.
Configure and sync within minutes, no code. Whether you sync 50k or 100M+ records, Stacksync handles the queues, infra, and plumbing. Integrations are non-invasive and need zero setup on your systems.
Authenticate Braze and Front with each platform's native method — OAuth, API keys, or service accounts — plus secure options like SSH tunneling, IP whitelisting, and VPC peering.
Pick the Braze and Front objects to sync — Stacksync auto-detects both schemas, including custom fields where the platform exposes them. Sync to existing tables, or let Stacksync create new ones with ideal data types.
Fields map automatically even when names and types differ. Stacksync handles transformation and type casting for you, zero configuration required.
Yes. Stacksync provides a managed, real-time two-way integration between Braze and Front: authenticate both systems, choose the objects to sync (such as Braze's Content Blocks and Users), map fields visually, and changes propagate both ways in milliseconds — no code required.
On the Braze side: Custom Attributes, Custom Events, Purchases, Segments, plus custom fields where Braze exposes them. On the Front side: Tags, Teammates, Channels, Conversations. Stacksync auto-detects both schemas and converts types between the two systems.
Yes. Each object mapping can be bidirectional or restricted to a single direction (both systems accept writes). Read-only mirrors, one-way pushes, and full two-way sync can be mixed in the same integration.
Common patterns for Braze and Front: Where Front is where the team documents or plans: keep its data fed; Handoffs between teams; Where both tools track people or companies: one consistent record. Information that originates in Braze stays current in Front instead of going stale after a one-time paste.
Braze: REST API. Authentication: REST API keys scoped to specific endpoints, issued per workspace. Front: REST API (Core API). Authentication: OAuth authorization via the Stacksync UI ("Connections" > "create new connection" > "Front" > "Authorize") — no coding required. Stacksync manages authentication, retries, and rate limits on both sides.
Braze: Profiles can be addressed by external ID, Braze ID, or user aliases, and identity resolution across these matters when merging data from other systems. Front: The data model is conversation-centric: messages, comments, and tags attach to conversations rather than tickets, which shapes how support data maps to relational tables. Stacksync's field mapping accounts for these differences between Braze and Front without custom code.
As a data company, we understand the importance of keeping your data secure. Stacksync is built with security best practices to keep your data safe at every layer, and is DPF-certified for US, EU, UK and CH data transfers.
Let your users access Stacksync from your centralized user management systems. Works with Okta, Azure, Google SSO and more.
Immediately get alerted about record syncing issues over email, Slack, PagerDuty and WhatsApp. Resolve issues from a centralized dashboard with retry and revert options.
Securely connects to your systems with:
Every pair below is a real-time, two-way sync. Search all 386 integrations available for Braze and Front.