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Data warehouse ⇄ CRM

Google Cloud Platform to ZoomInfo integration — real-time data sync

Keep Google Cloud Platform and ZoomInfo in sync without custom scripts. Cut weeks of integration work, eliminate silent data drift, and give your team a single, reliable source of truth.

  • SOC 2 and 6 other compliance frameworks
  • POC with real engineers in minutes

Adopted by fast-scaling companies moving mission-critical data in real time

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Why teams connect Google Cloud Platform and ZoomInfo

Flow ZoomInfo data into Google Cloud Platform in real time — no exports, no schedulers, no custom scripts.

ZoomInfo is a read-only source: Stacksync reads its data in real time and delivers it into Google Cloud Platform, so Google Cloud Platform always reflects the current state of ZoomInfo — without exports, scripts, or schedulers.

The CRM feeds the warehouse and the warehouse should feed the CRM: relationship data flows one way, and computed scores, segments, and customer context flow back. Most teams build the first half as a batch pipeline and never quite get to the second.

Stacksync does both with one connection. Intent Signals, Scoops, Technographics, Company Hierarchies from ZoomInfo land in Google Cloud Platform as live tables, updated within seconds, and columns computed in Google Cloud Platform write back to fields in ZoomInfo. There is no separate ETL and reverse-ETL stack to stitch together and no jobs to babysit.

Common use cases

  • Fill gaps in new lead records (email, phone, company size) as they enter the CRM.
  • Feed technographic data into territory plans or scoring models in a warehouse.
  • Publish change events to Pub/Sub so downstream services react to record updates as they happen.

Scores and segments back on the record

Lead scores, churn risk, or usage segments computed in Google Cloud Platform appear as fields in ZoomInfo, where the people working accounts actually see them.

A single customer view

Join ZoomInfo's relationship data with billing, product, and support data in Google Cloud Platform to build the customer picture the CRM alone cannot hold.

Cleanup that sticks

Deduplication and normalization done in Google Cloud Platform can be written back, so warehouse-side cleanup actually fixes the CRM.

What you can sync between Google Cloud Platform and ZoomInfo

Representative objects on each side — any object or custom field can map to any target. Schemas are auto-detected; types are converted between the two systems.

Google Cloud Platform objects ZoomInfo objects
Cloud SQL databases Managed Postgres, MySQL, and SQL Server instances synced like ordinary relational databases. Contact Profiles Person records with title, email, phone, and company linkage, used to enrich leads and contacts.
Cloud Storage objects Staging area for file-based bulk loads into BigQuery and other services. Intent Signals Company-level topic scores indicating in-market buying behavior.
Pub/Sub topics Event streams used to move change events between systems in near real time. Scoops Event-driven signals such as leadership changes, funding rounds, and new projects.
Firestore documents Document data read and written through the Firestore API for app-facing syncs. Technographics Technology install data per company, used for segmentation and territory planning.
Spanner tables Strongly consistent relational tables accessed via SQL for transactional workloads. Company Hierarchies Parent and subsidiary linkage used to align CRM account hierarchies.
BigQuery datasets Namespaces that group tables; syncs target tables within a dataset. Company Profiles Firmographic records covering industry, size, revenue, and location, matched against CRM accounts.
What ships with Google Cloud Platform ⇄ ZoomInfo

Connect Google Cloud Platform and ZoomInfo for flexible, real-time data sync.

Real-time sync, workflow automation, event queues, EDI, and monitoring, for every Google Cloud Platform–ZoomInfo connection.

Real-time

Real-time sync

Changes in Google Cloud Platform or ZoomInfo instantly reflect in both systems. No stale data, no manual imports.

No-code + pro-code

Workflow automation

Trigger automated workflows whenever Google Cloud Platform or ZoomInfo data changes, update records, fire webhooks, or kick off sequences without brittle API scripts.

At scale

Event queues

Handle millions of events per minute without losing a single Google Cloud Platform or ZoomInfo record.

Observability

Monitoring

Track your Google Cloud Platform ⇄ ZoomInfo sync health, view errors, and replay failed events in one click.

Trading partners

EDI

Transform legacy EDI complexity into simple database interactions between Google Cloud Platform and ZoomInfo.

How the Google Cloud Platform and ZoomInfo connectors work

Google Cloud Platform

Integration surface
Per-service REST and gRPC APIs; BigQuery speaks SQL and Cloud SQL exposes standard database wire protocols
Authentication
IAM service accounts with OAuth 2.0 tokens
Change detection
Varies by service: log-based CDC on Cloud SQL (logical replication or binlog, also via Datastream), Pub/Sub for event delivery, polling for BigQuery tables
Capabilities
read · write · CDC · webhooks
Rate limits
Quotas are set per service and per project; BigQuery, Pub/Sub, and Cloud SQL each enforce their own limits

ZoomInfo

Integration surface
REST API organized around search and enrich endpoints
Authentication
API credentials exchanged for a short-lived JWT
Change detection
Scheduled re-enrichment and polling; the platform is primarily a lookup and enrichment source, not an event stream
Capabilities
read
Rate limits
Usage is metered by credits and contract-based limits rather than a single public rate limit.
How it works

How to connect Google Cloud Platform to ZoomInfo — three steps, no code

Configure and sync within minutes, no code. Whether you sync 50k or 100M+ records, Stacksync handles the queues, infra, and plumbing. Integrations are non-invasive and need zero setup on your systems.

  1. 01

    Connect your apps

    Authenticate Google Cloud Platform and ZoomInfo with each platform's native method — OAuth, API keys, or service accounts — plus secure options like SSH tunneling, IP whitelisting, and VPC peering.

    • OAuth 2.0
    • SSH tunnel
    • VPC peering
    Google Cloud Platform connected
    ZoomInfo connected
    OAuth 2.0
    SSH tunnel
    SSL certificate
    VPC peering
  2. 02

    Choose tables

    Pick the Google Cloud Platform and ZoomInfo objects to sync — Stacksync auto-detects both schemas, including custom fields where the platform exposes them. Sync to existing tables, or let Stacksync create new ones with ideal data types.

    • Standard objects
    • Custom objects
    • Auto-schema
    objects · Google Cloud Platform ⇄ ZoomInfo
    Customers 12,480
    Sales Orders 8,213
    Invoices 5,902
    Items 1,344
  3. 03

    Map fields

    Fields map automatically even when names and types differ. Stacksync handles transformation and type casting for you, zero configuration required.

    • Auto-map
    • Type casting
    • Transforms
    Google Cloud Platform ZoomInfo
    Company company_name text
    Email email text
    Amount amount numeric
    Created created_at timestamp
FAQ

Google Cloud Platform and ZoomInfo integration FAQ

SECURITY

Security teams love Stacksync

As a data company, we understand the importance of keeping your data secure. Stacksync is built with security best practices to keep your data safe at every layer, and is DPF-certified for US, EU, UK and CH data transfers.

SOC 2 type II
ISO 27001
HIPAA BAA
GDPR
CCPA
CSA STAR
DPF US-EU-UK-CH
→ SECURITY WITH BENEFITS

SSO & SCIM

Let your users access Stacksync from your centralized user management systems. Works with Okta, Azure, Google SSO and more.

Alerts

Immediately get alerted about record syncing issues over email, Slack, PagerDuty and WhatsApp. Resolve issues from a centralized dashboard with retry and revert options.

Secure connection options

Securely connects to your systems with:

Related integrations

Every pair below is a real-time, two-way sync. Search all 386 integrations available for Google Cloud Platform and ZoomInfo.

Popular · 8 of 386
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