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CRM ⇄ Database

Freshsales to Redis Enterprise integration — real-time, two-way sync

Keep Freshsales and Redis Enterprise in sync without custom scripts. Cut weeks of integration work, eliminate silent data drift, and give your team a single, reliable source of truth.

  • SOC 2 and 6 other compliance frameworks
  • POC with real engineers in minutes

Adopted by fast-scaling companies moving mission-critical data in real time

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Why teams connect Freshsales and Redis Enterprise

Treat Freshsales like part of your database: its records live in Redis Enterprise as real tables, and writes in either place sync to the other in seconds.

Product and engineering teams constantly need CRM data, and the CRM API is a poor way to get it: rate limits, pagination, custom objects, and integration code that breaks when an admin renames a field. What they actually want is the data in Redis Enterprise, where it can be queried and joined like everything else.

Stacksync mirrors Products, Contacts, Accounts, Deals from Freshsales into Lists, Streams, Pub/Sub channels, Search indexes in Redis Enterprise with real-time, bi-directional sync. Read CRM records with plain queries; write updates from your application and they appear in Freshsales with validation intact. Go-to-market teams keep working in the CRM, engineers keep working in the database, and neither has to think about the other.

Common use cases

  • Sync deals into a data warehouse for pipeline reporting alongside product usage data.
  • Push product-qualified leads from the warehouse into Freshsales as contacts with lifecycle stages set.
  • Cache CRM or ERP records into Redis hashes so applications read customer data with sub-millisecond in-memory latency instead of hitting SaaS APIs.
  • Sync Postgres reference tables into RedisJSON documents that power API responses and personalization lookups.

Query the CRM like a database

Accounts, contacts, and custom objects from Freshsales become tables in Redis Enterprise you can join with application data directly.

Product events onto CRM records

Signup, usage, or lifecycle changes written to Redis Enterprise sync onto the matching records in Freshsales, giving go-to-market teams live product context.

Internal tools without API code

Back-office apps read and write the synced tables; Stacksync handles the Freshsales API, limits, and retries.

What you can sync between Freshsales and Redis Enterprise

Representative objects on each side — any object or custom field can map to any target. Schemas are auto-detected; types are converted between the two systems.

Freshsales objects Redis Enterprise objects
Sales activities Configurable activity types logged against records, useful for engagement scoring. Sorted Sets Score-ordered collections used for rankings, priority queues, and time-ordered indexes.
Products Catalog items attached to deals for line-level revenue data. Lists Ordered sequences often used as lightweight queues fed by sync events.
Contacts Person records carrying lifecycle stages; the main entity for two-way CRM syncs. Streams Append-only logs with consumer groups, used to fan sync events out to downstream services.
Accounts Company records kept aligned with billing, ERP, and warehouse tables. Pub/Sub channels Fire-and-forget messaging used to notify applications when synced keys change.
Deals Pipeline records synced to a warehouse for revenue reporting. Search indexes Secondary indexes (RediSearch) that make synced hashes and JSON documents queryable.
Tasks Rep to-dos created from external triggers or synced for productivity reporting. Keys (Strings) Simple key-value pairs used to cache individual synced records or lookup values.
What ships with Freshsales ⇄ Redis Enterprise

Connect Freshsales and Redis Enterprise for flexible, real-time data sync.

Real-time sync, workflow automation, event queues, EDI, and monitoring, for every Freshsales–Redis Enterprise connection.

Real-time

Two-way sync

Changes in Freshsales or Redis Enterprise instantly reflect in both systems. No stale data, no manual imports.

No-code + pro-code

Workflow automation

Trigger automated workflows whenever Freshsales or Redis Enterprise data changes, update records, fire webhooks, or kick off sequences without brittle API scripts.

At scale

Event queues

Handle millions of events per minute without losing a single Freshsales or Redis Enterprise record.

Observability

Monitoring

Track your Freshsales ⇄ Redis Enterprise sync health, view errors, and replay failed events in one click.

Trading partners

EDI

Transform legacy EDI complexity into simple database interactions between Freshsales and Redis Enterprise.

How the Freshsales and Redis Enterprise connectors work

Freshsales

Integration surface
REST API
Authentication
API key sent as a Token authorization header
Change detection
Polling with updated-at filters through views; outbound webhooks can be configured via workflow automations
Capabilities
read · write · webhooks
Rate limits
Subject to per-account API rate limits that vary by Freshworks plan

Redis Enterprise

Integration surface
Redis wire protocol (RESP) via client libraries; separate REST API for cluster management
Authentication
Password or ACL-based credentials, typically over TLS
Change detection
Keyspace notifications over pub/sub or reads from Redis Streams; no transaction-log CDC surface for data
Capabilities
read · write
Rate limits
Throughput is bounded by provisioned cluster capacity rather than published API rate limits
How it works

How to connect Freshsales to Redis Enterprise — three steps, no code

Configure and sync within minutes, no code. Whether you sync 50k or 100M+ records, Stacksync handles the queues, infra, and plumbing. Integrations are non-invasive and need zero setup on your systems.

  1. 01

    Connect your apps

    Authenticate Freshsales and Redis Enterprise with each platform's native method — OAuth, API keys, or service accounts — plus secure options like SSH tunneling, IP whitelisting, and VPC peering.

    • OAuth 2.0
    • SSH tunnel
    • VPC peering
    Freshsales connected
    Redis Enterprise connected
    OAuth 2.0
    SSH tunnel
    SSL certificate
    VPC peering
  2. 02

    Choose tables

    Pick the Freshsales and Redis Enterprise objects to sync — Stacksync auto-detects both schemas, including custom fields where the platform exposes them. Sync to existing tables, or let Stacksync create new ones with ideal data types.

    • Standard objects
    • Custom objects
    • Auto-schema
    objects · Freshsales ⇄ Redis Enterprise
    Customers 12,480
    Sales Orders 8,213
    Invoices 5,902
    Items 1,344
  3. 03

    Map fields

    Fields map automatically even when names and types differ. Stacksync handles transformation and type casting for you, zero configuration required.

    • Auto-map
    • Type casting
    • Transforms
    Freshsales Redis Enterprise
    Company company_name text
    Email email text
    Amount amount numeric
    Created created_at timestamp
FAQ

Freshsales and Redis Enterprise integration FAQ

SECURITY

Security teams love Stacksync

As a data company, we understand the importance of keeping your data secure. Stacksync is built with security best practices to keep your data safe at every layer, and is DPF-certified for US, EU, UK and CH data transfers.

SOC 2 type II
ISO 27001
HIPAA BAA
GDPR
CCPA
CSA STAR
DPF US-EU-UK-CH
→ SECURITY WITH BENEFITS

SSO & SCIM

Let your users access Stacksync from your centralized user management systems. Works with Okta, Azure, Google SSO and more.

Alerts

Immediately get alerted about record syncing issues over email, Slack, PagerDuty and WhatsApp. Resolve issues from a centralized dashboard with retry and revert options.

Secure connection options

Securely connects to your systems with:

Related integrations

Every pair below is a real-time, two-way sync. Search all 386 integrations available for Freshsales and Redis Enterprise.

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