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Business productivity ⇄ Database

Customer.io to Google Cloud Spanner integration — real-time, two-way sync

Keep Customer.io and Google Cloud Spanner in sync without custom scripts. Cut weeks of integration work, eliminate silent data drift, and give your team a single, reliable source of truth.

  • SOC 2 and 6 other compliance frameworks
  • POC with real engineers in minutes

Adopted by fast-scaling companies moving mission-critical data in real time

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Why teams connect Customer.io and Google Cloud Spanner

Mirror Customer.io's data into Google Cloud Spanner so your own code can read and write it like any other table, with changes flowing both ways in seconds.

Engineers integrate with tools like Customer.io through APIs, which means auth, pagination, rate limits, webhooks, and retry logic, all maintained forever and all different for every tool. Meanwhile the data would be trivial to use if it simply lived in Google Cloud Spanner.

Stacksync mirrors Deliveries / Messages, Newsletters, People, Objects from Customer.io into Tables, Rows, Interleaved tables, Secondary indexes in Google Cloud Spanner and keeps both sides in sync in real time. Your services query the database directly, and inserts or updates your code makes flow back into Customer.io, so the tool and the database never disagree.

Common use cases

  • Sync product usage and billing attributes from Postgres onto Customer.io people so lifecycle campaigns trigger on real product behavior.
  • Push CRM segments and lead status into Customer.io so messaging respects sales stage.
  • Push billing or entitlement changes from finance tools into Spanner tables the application reads at runtime.
  • Use change streams to feed near-real-time copies of operational tables into an analytics warehouse.

Read Customer.io with a query

Records from Customer.io are ordinary rows in Google Cloud Spanner; join them, index them, and use them in application logic without touching the vendor API.

Automate Customer.io from your codebase

Write to the synced tables in Google Cloud Spanner and Stacksync propagates the change into Customer.io, replacing custom integration code.

React to changes as they happen

Updates in Customer.io arrive as row changes in Google Cloud Spanner, so triggers, jobs, and services can respond in near real time.

What you can sync between Customer.io and Google Cloud Spanner

Representative objects on each side — any object or custom field can map to any target. Schemas are auto-detected; types are converted between the two systems.

Customer.io objects Google Cloud Spanner objects
People Profiles with attributes, matched on identifiers like id or email; the main write target of data syncs. Databases Top-level containers that scope schema and sync configuration.
Objects Non-person entities such as accounts or companies, related to people for account-level messaging. Tables Relational tables mapped one-to-one to sync targets.
Events Behavioral events sent via the Track API that trigger campaigns. Rows The unit of read and write in each sync cycle, keyed by primary key.
Segments Attribute- or event-based groups; data syncs feed the attributes segments evaluate. Interleaved tables Child rows physically co-located with parents; synced as related records.
Campaigns Automated workflows whose membership and metrics can be read via the App API. Secondary indexes Used to make incremental read queries efficient on non-key columns.
Broadcasts One-off sends to segments or audiences, triggerable via API. Change streams Capture inserts, updates, and deletes for log-style change data capture.
What ships with Customer.io ⇄ Google Cloud Spanner

Connect Customer.io and Google Cloud Spanner for flexible, real-time data sync.

Real-time sync, workflow automation, event queues, EDI, and monitoring, for every Customer.io–Google Cloud Spanner connection.

Real-time

Two-way sync

Changes in Customer.io or Google Cloud Spanner instantly reflect in both systems. No stale data, no manual imports.

No-code + pro-code

Workflow automation

Trigger automated workflows whenever Customer.io or Google Cloud Spanner data changes, update records, fire webhooks, or kick off sequences without brittle API scripts.

At scale

Event queues

Handle millions of events per minute without losing a single Customer.io or Google Cloud Spanner record.

Observability

Monitoring

Track your Customer.io ⇄ Google Cloud Spanner sync health, view errors, and replay failed events in one click.

Trading partners

EDI

Transform legacy EDI complexity into simple database interactions between Customer.io and Google Cloud Spanner.

How the Customer.io and Google Cloud Spanner connectors work

Customer.io

Integration surface
REST APIs split by purpose: Track API for data ingestion, App API for campaigns, people lookups, and messages
Authentication
Basic auth with site ID and API key for the Track API; bearer token for the App API
Change detection
Reporting webhooks push message and delivery events; person attribute changes are not streamed and require source-side detection
Capabilities
read · write · webhooks
Rate limits
Subject to per-API rate limits documented by Customer.io

Google Cloud Spanner

Integration surface
gRPC/REST client API with SQL query surface (GoogleSQL and PostgreSQL-interface dialects)
Authentication
Google Cloud IAM (service accounts)
Change detection
Change streams (log-style CDC), or timestamp-based polling queries
Capabilities
read · write · CDC
Rate limits
Throughput is bounded by the instance's provisioned compute capacity rather than a fixed API quota.
How it works

How to connect Customer.io to Google Cloud Spanner — three steps, no code

Configure and sync within minutes, no code. Whether you sync 50k or 100M+ records, Stacksync handles the queues, infra, and plumbing. Integrations are non-invasive and need zero setup on your systems.

  1. 01

    Connect your apps

    Authenticate Customer.io and Google Cloud Spanner with each platform's native method — OAuth, API keys, or service accounts — plus secure options like SSH tunneling, IP whitelisting, and VPC peering.

    • OAuth 2.0
    • SSH tunnel
    • VPC peering
    Customer.io connected
    Google Cloud Spanner connected
    OAuth 2.0
    SSH tunnel
    SSL certificate
    VPC peering
  2. 02

    Choose tables

    Pick the Customer.io and Google Cloud Spanner objects to sync — Stacksync auto-detects both schemas, including custom fields where the platform exposes them. Sync to existing tables, or let Stacksync create new ones with ideal data types.

    • Standard objects
    • Custom objects
    • Auto-schema
    objects · Customer.io ⇄ Google Cloud Spanner
    Customers 12,480
    Sales Orders 8,213
    Invoices 5,902
    Items 1,344
  3. 03

    Map fields

    Fields map automatically even when names and types differ. Stacksync handles transformation and type casting for you, zero configuration required.

    • Auto-map
    • Type casting
    • Transforms
    Customer.io Google Cloud Spanner
    Company company_name text
    Email email text
    Amount amount numeric
    Created created_at timestamp
FAQ

Customer.io and Google Cloud Spanner integration FAQ

SECURITY

Security teams love Stacksync

As a data company, we understand the importance of keeping your data secure. Stacksync is built with security best practices to keep your data safe at every layer, and is DPF-certified for US, EU, UK and CH data transfers.

SOC 2 type II
ISO 27001
HIPAA BAA
GDPR
CCPA
CSA STAR
DPF US-EU-UK-CH
→ SECURITY WITH BENEFITS

SSO & SCIM

Let your users access Stacksync from your centralized user management systems. Works with Okta, Azure, Google SSO and more.

Alerts

Immediately get alerted about record syncing issues over email, Slack, PagerDuty and WhatsApp. Resolve issues from a centralized dashboard with retry and revert options.

Secure connection options

Securely connects to your systems with:

Related integrations

Every pair below is a real-time, two-way sync. Search all 386 integrations available for Customer.io and Google Cloud Spanner.

Popular · 8 of 386
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